Social media for clothing boutiques
Boutique posts that bring shoppers in before the new season
ItsPosting knows when new collections, wedding-guest season, back to school and holiday gifting change what people look for, and posts your arrivals and sales before they shop.
- Free to start
- No credit card
- Cancel anytime
Fall jackets just landed
Willow & Stone(512) 555-0110
Three ways to wear one scarf
Willow & Stone(512) 555-0110
Select sweaters, this weekend only
Willow & Stone(512) 555-0110
Your year
Posts timed to your busy seasons
Demand for boutique shopping rises and falls through the year. ItsPosting plans posts a week or two before each busy stretch, so you show up when people start searching.
- Peak
- Busy
- Steady
- Quiet
Scroll sideways to see the whole year.
- JanWinter sales, new-year wardrobeSteady demand
- FebValentine's giftsBusy demand
- MarSpring arrivalsBusy demand
- AprSpring events, Easter outfitsBusy demand
- MayMother's Day, graduationPeak demand
- JunSummer arrivals, wedding guestsBusy demand
- JulSummer saleBusy demand
- AugBack to school, fall previewBusy demand
- SepFall arrivalsBusy demand
- OctFall events, HalloweenBusy demand
- NovBlack Friday, Small Business SaturdayPeak demand
- DecHoliday giftsPeak demand
What to post
What ItsPosting posts for boutiques
A steady mix of photos, useful tips, reviews and the occasional offer. A few ideas from this month:
- New arrivals, shown on a real person
- Three ways to style one cardigan
- Weekend sale: what's included and when it ends
- A five-star review from a regular
Example posts in Willow & Stone's colors
- New arrivals
Fall jackets just landed
Willow & Stone(512) 555-0110
New arrivalsFall jackets just landed - Styling tip
Three ways to wear one scarf
Willow & Stone(512) 555-0110
Styling tipThree ways to wear one scarf - Weekend sale
Select sweaters, this weekend only
Willow & Stone(512) 555-0110
Weekend saleSelect sweaters, this weekend only - Five-star review
“My favorite little shop”
Willow & Stone(512) 555-0110
Five-star reviewMy favorite little shop
How it works
Set up once. Approve in minutes.
ItsPosting learns your business and your area, then has a week of boutique posts ready for you to approve.
- Step 1
Tell us about your business
Add your website and the pieces you sell. ItsPosting reads your site, learns how you talk and builds a brand kit with your logo, colors and phone number.
- Step 2
Review the week's posts
Each week you get posts ready to go: the caption, the image and the best time to post. Change a word, swap a photo or approve them as they are.
- Step 3
It posts while you work
Posts go out on schedule to every account you connect. Each Monday you get a short note on what worked and what to post next.
What should a boutique post on social media?
A mix of four things works well: new arrivals, styling ideas, reviews from happy customers and the occasional sale or event. ItsPosting suggests all four and times them to your busy seasons.
Which platforms matter most for boutiques?
Instagram and Facebook are where shoppers see new arrivals and styling ideas, and Google Business Profile brings people looking for a boutique nearby. Try-on and styling clips do well on TikTok.
How often should a boutique post?
Three or four times a week is a good pace for most local businesses, with more in your busy months. ItsPosting plans that schedule and keeps it going when you're busy.
Can I use my own product photos?
Yes, and they work best. Upload them from your phone and ItsPosting drops them into your branded templates, with your logo and phone number.
Can I cancel anytime?
Yes. There's no contract, and you keep access until the end of the period you've paid for.
Can ItsPosting show my new arrivals?
Yes. Upload photos of the new pieces and ItsPosting drops them into designs in your colors, with your logo and phone number, ready to post the day they arrive.
Be the boutique they check first
Start free. ItsPosting plans your first month of boutique posts in minutes.
Free to start. No credit card. Cancel anytime.