Social media for restaurants
Restaurant posts that fill tables before the weekend
ItsPosting knows when brunch, date nights, patio season and holiday bookings pick up, and posts your specials and menu changes before guests decide where to eat.
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Braised short rib, until it's gone
Rosa's Kitchen(512) 555-0103
The smoked peach salad is back
Rosa's Kitchen(512) 555-0103
Open all day on Mother's Day
Rosa's Kitchen(512) 555-0103
Your year
Posts timed to your busy seasons
Demand for dining out rises and falls through the year. ItsPosting plans posts a week or two before each busy stretch, so you show up when people start searching.
- Peak
- Busy
- Steady
- Quiet
Scroll sideways to see the whole year.
- JanNew Year menus, slow weeknightsSteady demand
- FebValentine's Day reservationsPeak demand
- MarSpring menus, St. Patrick's DayBusy demand
- AprEaster brunch, patio planningBusy demand
- MayMother's Day, patio openingPeak demand
- JunPatio season, Father's DayPeak demand
- JulSummer evenings, July 4thBusy demand
- AugBack to school, late summer menusSteady demand
- SepFootball season, fall menusBusy demand
- OctHarvest specials, HalloweenBusy demand
- NovThanksgiving, holiday party bookingsPeak demand
- DecHoliday parties, gift cardsPeak demand
What to post
What ItsPosting posts for restaurants
A steady mix of photos, useful tips, reviews and the occasional offer. A few ideas from this month:
- Today's special, with a photo and a price
- Meet the chef behind the new fall menu
- Hours for the holiday weekend
- A five-star review from a Friday night
Example posts in Rosa's Kitchen's colors
- Today's special
Braised short rib, until it's gone
Rosa's Kitchen(512) 555-0103
Today's specialBraised short rib, until it's gone - New on the menu
The smoked peach salad is back
Rosa's Kitchen(512) 555-0103
New on the menuThe smoked peach salad is back - Holiday hours
Open all day on Mother's Day
Rosa's Kitchen(512) 555-0103
Holiday hoursOpen all day on Mother's Day - Five-star review
“Best brunch in the neighborhood”
Rosa's Kitchen(512) 555-0103
Five-star reviewBest brunch in the neighborhood
How it works
Set up once. Approve in minutes.
ItsPosting learns your business and your area, then has a week of restaurant posts ready for you to approve.
- Step 1
Tell us about your business
Add your website and the dishes you serve. ItsPosting reads your site, learns how you talk and builds a brand kit with your logo, colors and phone number.
- Step 2
Review the week's posts
Each week you get posts ready to go: the caption, the image and the best time to post. Change a word, swap a photo or approve them as they are.
- Step 3
It posts while you work
Posts go out on schedule to every account you connect. Each Monday you get a short note on what worked and what to post next.
What should a restaurant post on social media?
A mix of four things works well: photos of your dishes, short stories about your kitchen and your team, reviews from happy guests and the occasional special or event. ItsPosting suggests all four and times them to your busy seasons.
Which platforms matter most for restaurants?
Instagram and Facebook carry most of the interest for restaurants, because guests look at photos before they choose. Google Business Profile brings people searching for a place to eat nearby, and TikTok suits short kitchen clips.
How often should a restaurant post?
Three or four times a week is a good pace for most local businesses, with more in your busy months. ItsPosting plans that schedule and keeps it going when you're busy.
Can I use my own dish photos?
Yes, and they work best. Upload them from your phone and ItsPosting drops them into your branded templates, with your logo and phone number.
Can I cancel anytime?
Yes. There's no contract, and you keep access until the end of the period you've paid for.
Can ItsPosting post my daily specials?
Yes. Pick an idea or add your own, and ItsPosting writes the caption and puts it into a design with your logo and phone number. Add your specials to the calendar so each one goes out on the right day.
More guides for restaurants and cafés
Be the table they book first
Start free. ItsPosting plans your first month of restaurant posts in minutes.
Free to start. No credit card. Cancel anytime.