Social media for solar installers
Solar posts that answer questions before the first call
Going solar takes months of research. ItsPosting posts clear answers about installs, batteries and energy bills while homeowners compare companies.
- Free to start
- No credit card
- Cancel anytime
A full array, start to finish
Bright Sky Solar(512) 555-0167
How a home battery works
Bright Sky Solar(512) 555-0167
Does solar work in winter?
Bright Sky Solar(512) 555-0167
Your year
Posts timed to your busy seasons
Demand for solar work rises and falls through the year. ItsPosting plans posts a week or two before each busy stretch, so you show up when people start searching.
- Peak
- Busy
- Steady
- Quiet
Scroll sideways to see the whole year.
- JanPlanning for springSteady demand
- FebEnergy bill questionsBusy demand
- MarSpring installsPeak demand
- AprSpring installsPeak demand
- MayBefore summer billsBusy demand
- JunHigh summer billsPeak demand
- JulBatteries and backupBusy demand
- AugPeak productionBusy demand
- SepFall installsBusy demand
- OctPanel cleaningSteady demand
- NovStorm backupSteady demand
- DecWinter productionQuiet demand
What to post
What ItsPosting posts for solar companies
A steady mix of real jobs, useful tips, reviews and the occasional offer. A few ideas from this month:
- Install day: a full roof array, start to finish
- How a home battery works in an outage
- Does solar work in winter?
- A five-star review from a recent install
Example posts in Bright Sky Solar's colors
- Install day
A full array, start to finish
Bright Sky Solar(512) 555-0167
Install dayA full array, start to finish - Good to know
How a home battery works
Bright Sky Solar(512) 555-0167
Good to knowHow a home battery works - Your questions
Does solar work in winter?
Bright Sky Solar(512) 555-0167
Your questionsDoes solar work in winter? - Five-star review
“Clean install, great crew”
Bright Sky Solar(512) 555-0167
Five-star reviewClean install, great crew
How it works
Set up once. Approve in minutes.
ItsPosting learns your services and your area, then has a week of solar posts ready for you to approve.
- Step 1
Tell us about your business
Add your website and the services you offer. ItsPosting reads your site, learns how you talk and builds a brand kit with your logo, colors and phone number.
- Step 2
Review the week's posts
Each week you get posts ready to go: the caption, the image and the best time to post. Change a word, swap a photo or approve them as they are.
- Step 3
It posts while you work
Posts go out on schedule to every account you connect. Each Monday you get a short note on what worked and what to post next.

FAQ
Questions from solar companies
Still unsure? Ask us anything and a person will reply within 24 hours.
Read the guide to social media marketing for solar installers
What should a solar company post on social media?
A mix of four things works well: before-and-after photos of real jobs, short tips that answer common questions, reviews from happy customers and the occasional offer. ItsPosting suggests all four and times them to your busy seasons.
Which platforms matter most for solar companies?
Facebook and Google Business Profile bring most local leads. Short explainer videos work well on Instagram and TikTok, and LinkedIn helps with commercial projects.
How often should a solar company post?
Three or four times a week is a good pace for most local businesses, with more in your busy months. ItsPosting plans that schedule and keeps it going when you're out on jobs.
Can I use my own job photos?
Yes, and they work best. Upload them from your phone and ItsPosting drops them into your branded templates, with your logo and phone number.
Can I cancel anytime?
Yes. There's no contract, and you keep access until the end of the period you've paid for.
Be the solar company they trust first
Start free. ItsPosting plans your first month of solar posts in minutes.
Free to start. No credit card. Cancel anytime.